NuevoLive is web app for a Logistics firm
UI Designer and UX Researcher
2019 - 2021
Discussing with Product manager to understand the business goals and user needs.
using Justinmind
using Figma
The goal was to design a web application that addresses the challenges faced by the company relying on spreadsheets for booking jobs and employee management. The emphasis was on creating a user-friendly interface that enhances collaboration, scalability, and data accuracy.
I chose Diary studies as an effective UX research method for understanding long-term user behavior and experiences.
Provided guidelines for what participants should document. Encouraged them to record both positive and negative experiences. Allowed participants to choose their preferred medium for documentation - text, images, videos, or even voice recordings. Scheduled periodic check-ins with participants to answer questions, clarify doubts, and ensure they are engaged.
After the diary study concluded, performed a thematic analysis to identify recurring patterns, and trends. Looked for insights related to how store managers and admins interact with the crew assignment and employee records features.
Used the insights gained from the diary study to inform iterative design. Validated design changes with the same participants and a new set of users. Ensured that the improvements aligned with the expectations and needs identified during the diary study. Shared the findings and design implications with stakeholders, providing evidence-backed recommendations for improvements.
Booking a job and assigning a crew to it.
The UX research, User flow diagrams were released in the time span of just one month. A lo-fi prototype was delivered a month later. Thanks to the really responsive team, we were able to validate the UX flows bi-weekly. After few iterations, a hi-fi prototype with more than 40 screens were delivered to the dev team in 2 months time.
The implementation of the React JS web app yielded substantial improvements in task completion times for Store Managers and Admins, demonstrating a significant boost in efficiency. Store Managers experienced a 50% reduction in time for booking jobs, managing crew assignments, and updating employee records. Admins also witnessed a consistent 57% enhancement across all tasks. These compelling percentage improvements indicate a tangible increase in productivity and efficiency, showcasing the success of the web app in streamlining operations and optimizing the user experience for the store managers and admins in the company.